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Luxury Training

Luxury Training

Luxury Service Training: A Demand for Service Skills to Satisfy Customers   Delivering flawless services to customers is extremely important in every sector. Its importance is further enhanced when one thinks of the luxury industry. Therefore, businesses must...
Luxury brands

Luxury brands

Luxury branding: A new age marketing to influence audience   With the improved purchasing power among masses, demand for luxury brands has increased a lot. Today’s youngsters are wanting to lead a lavish lifestyle. Hence, they usually look forward to investing...
2022: The luxury phoenix moment

2022: The luxury phoenix moment

The phoenix was a mythical bird of ancient Egypt which reputedly burned every 500 years and rose rejuvenated from its ashes. Associated with the sun, a phoenix obtains new life by arising from the ashes of its predecessor. Some legends say it dies in a show of flames...
The changing Luxury – Myths & realities.

The changing Luxury – Myths & realities.

Eighteen months into covid – the world of luxury has changed. Values, beliefs, wants and desires are all impacted by the repeated isolations, loneliness, fears and above all survival. The pain of seeing loved ones gone, not being able to hug, cuddle or simply meet a...
NFT is not a FAD

NFT is not a FAD

“The Future of Money is Digital Currency” – Bill Gates As cryptocurrency steadily gains ground around the world, one of these is non-fungible tokens, commonly called NFTs. NFTs are essentially unique digital representations of various pieces of art, content, and...
A Digital Disruption

A Digital Disruption

Innovations in digital technology have proved to be a boon for luxury fashion brands, showing immense potential during pandemic times. The digital world has intertwined with our real world! But how? From an Alexa or a Siri giving company to lonely hearts, a music app...
Luxe 2021 – A Peek into the Future

Luxe 2021 – A Peek into the Future

From a digital transformation to local shopping to robotic logistics, luxury is going to see a world of change in this new year, thanks to the ongoing pandemic The year 2020 was a rude awakening for global luxury, leading to a first ever negative growth in several...
Pandemic and changing value systems

Pandemic and changing value systems

The arrival of COVID-19 since early 2020 has accelerated shifts in retail. But let us face it, the global economy was not exactly booming in the pre-pandemic era. Each generation of consumer behaved differently and, therefore, responded differently to various...